‘Copywriting’ Archives
What would you eat if you could CHEAT?
I forgot to mention in the post about CheatRX.com that I wrote the tagline, "What would you eat if you could CHEAT?"
Misconception – why it happens
The red pieces below represent communication between two people in the form of words, expressions, voice tones, touch, smell, taste, etc. (more...)
Re-Writing a Weight Loss MLM
Here is an ad written in for a MLM in the weight loss industry. Instead of giving it the regular look of an MLM, I gave it a news appeal. Sales people are now 'weight loss hosts.' The term multi-level marketing is redefined to Weight Loss 2.0. (more...)
Branding won again: Clear eyes
Today I went eye-drop shopping. There were so many choices on the shelf. Then, suddenly, the voice of Ben Stein guided me to the product I had been brainwashed to buy through all the TV commercials I watched as a kid. (more...)
