‘Imagination’ Archives
What is Mastery?
Every so often, I like to take a late night walk on Moonlight Beach and get lost in thought. Tonight, I asked, "What is mastery?" I came up with an intellectual definition (as opposed to a spiritual, physical or emotional one). Mastery is being able to see the details within the big picture--not just the details or the big picture but [...]
Open Ended Problem Solving with the Brain Organizer
A powerful technique for open ended, creative problem solving involves representing your goal as an object. Surround it with questions. Attach actions to the questions. You can also put a "delta" symbol in front of the questions, to stimulate change actions. (more...)
Beginning
Two weekends ago, I woke up from a nap, switched on my iPad and started browsing through the work that I did at the beginning of this blog in 2009. Then, a couple nights ago, I'm searching through Kinetic Typography portfolios on Vimeo and I run into this story from Ira Glass on "what nobody tells beginners." Painfully true! I wish I was the [...]
2010: A RENAISSANCE IN PERSUASION
As we start the 10's, the landscape of advertising will become even more shaky for those who rely on "what used to work." (more...)
Invention is explaining the obvious
Obvious does not mean what everyone else sees. Yet, when the inventor explains it, it suddenly becomes obvious to everyone else.
Social Advertising
Let people make their own advertisements for your product in their Facebook pictures. (more...)
Social Networks: The digital red carpet
Social networks allow the everyday person to write their biography and share it with the world in a way that -- in the past -- was reserved for the super-famous. (more...)
Passwords reinvented: easy to remember, hard to crack
How do you make passwords for the cloud that are hard for hackers to guess yet easy to remember? Below is a transcript of the video. It was prepared in a hurry and may contain spelling errors. (more...)
911 video scares criminals
(Future of 911) -- Dialing 911 starts a video recording that is uploaded to a server in real-time. Records are kept online, even if the phone breaks. Below is a transcript of the video. It was prepared in a hurry and may contain spelling errors. (more...)
Weather Dashboard in Call Centers
How about a tiny dash board on every call center operator's computer that shows the weather where the caller is? (more...)